Weber Shandwick is one of Australia’s leading public relations agencies, providing communications counsel and support to some of the most recognised brands in the country.
We are part of an extensive global network with offices in every major city on the planet. For our people that means partnering with some of the best communication minds available. For our clients it means unparalleled access to multi-market insights, ideas and intelligence.
Weber Shandwick has six key practices – Corporate Communications; Digital Communications; Health and Wellness; Lifestyle; Public Affairs and Strategic Counsel; and Technologies – each specialising in a field of communications expertise.
The strength of those practices is manifested in the cross pollination of their ideas and people, and to the discipline they apply to every assignment. We work closely with our specialist brand, experiential and sports marketing sister agencies too, bringing a rich, diverse and unique service offer to our client partners.
In Australia, Weber Shandwick has offices in Sydney and Melbourne.
What We Believe
At Weber Shandwick we pride ourselves on our ideas and imagination as much as we do our relationships and specialist market knowledge. All of which we bring together to deliver programs that shape opinion, build reputation and provoke advocacy.
As an agency that believes that everyone has a story that deserves to be told, we have built a team of more than 40 people, Australia-wide, who are adept at creating, telling and celebrating the stories that help distinguish brands, companies and countries.
It is a belief that fuels everything we do. And it is, perhaps, one of the reasons we were named 2010 Holmes Report Australian Consultancy of the Year, as well as Global Agency of the Year for the second year in a row.
What We Do
What we do is help clients shape opinion through advocacy generation. These are the skills we deploy to do that.
Strategic Planning
- Stakeholder Mapping
- Online Auditing
- Message Development and Storytelling
- Macro-Trend Analysis
- Ideation
Reputation Management
- Brand Amplification
- Corporate and Executive Profiling
- Issues and Crisis Management
- Media Training
- Stakeholder Engagement
- Thought Leadership
Specialist Services
- Internal Communications
- Event Management
- Community Engagement
- Medical and Scientific Communications
- Public Health and Patient Advocacy
- Public Education
- Regulatory Affairs
- Litigation
- Corporate Social Responsibility
Digital Capabilities
- Social media counsel & strategy
- Online and social media monitoring & consumer research
- Audience planning & stakeholder engagement
- Content creation and strategy
- Community management and strategy
- Inline PR
Awards
| Year | Event | Award |
|---|---|---|
| 2010 | Holmes Report | Australian PR Agency of the Year |
| 2010 + 2009 | Cannes | PR Lions-winning campaigns |
| 2009 | Asia SABRE Awards | Six awards (more than any other agency) |
| 2008 | PR News Platinum Awards | Viral/Word-of-Mouth Campaign of the Year |
