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Spikes Asia 2014: building a creative agency culture
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Spikes Asia 2014: building a creative agency culture

// 26 September 2014

Weber Shandwick's Jye Smith and Moska Najib have been at the 2014 Spikes Asia Festival of Creativity this week. As part of a series of videos interviews, they spoke with delegates about the idea of establishing and maintaining a creative culture within an agency environ...

Weber Shandwick’s firebell Wins Adweek Project Isaac Award for Invention
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Weber Shandwick’s firebell Wins Adweek Project Isaac Award for Invention

// 23 September 2014

We’re proud to announce that firebell, Weber Shandwick’s proprietary crisis simulation software and crisis preparedness training, has won the 2014 AdweekProject Isaac Award for PR Invention in the Best Practices medium for its “original technique, process, mode of...

Being rich and being skinny have more in common than you think
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Being rich and being skinny have more in common than you think

// 12 September 2014

As a fitness junkie and a finance nerd, I often get asked for advice about both of those topics. Sadly, I have nothing but tough love to offer: there are no magical secrets for getting fit or getting rich. It’s all about consistency, focus and planning. It goes someth...

5 tips for silencing your inner critic
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5 tips for silencing your inner critic

// 29 August 2014

This week, I faced my demons. Given the formidable task of presenting at the Women in Media and Communications Leadership Summit, I shared the stage with an impressive line-up of female leaders. It forced me to face the demons within: those voices suggesting that ...

Digital Digest 29th August: Twitter Analytics, Hyperlapse, Vine Update, Facebook Feed and Matthew Dear
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Digital Digest 29th August: Twitter Analytics, Hyperlapse, Vine Update, Facebook Feed and Matthew Dear

// 29 August 2014

Digital Digest is a fortnightly Friday post highlighting 5 things that have popped up on the Digital Team’s radar – everything from industry announcements and insights to cool DIY projects and Japanese Pizza Hut being run by cats --- Your cat's Twitter account ...

Digital Digest 15th August: Facebook, Foodies & Videos, Aussie Video Bingeing, HONY and Street GIFs
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Digital Digest 15th August: Facebook, Foodies & Videos, Aussie Video Bingeing, HONY and Street GIFs

// 15 August 2014

Digital Digest is a fortnightly Friday post highlighting 5 things that have popped up on the Digital Team’s radar – everything from industry announcements and insights to cool DIY projects and the new awesome video promoting Flying Lotus' new album. — The young...

Four lessons from my failed campaign for Weber Shandwick Prom Queen
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Four lessons from my failed campaign for Weber Shandwick Prom Queen

// 6 August 2014

Taffeta dresses, ruffled tuxedoes and a helium balloon arch. What more could you want for your flagship social event? And that’s exactly what we brought to the Weber Shandwick 2014 Prom*. But the night wasn’t without its dramas. Mine started three days earlier, w...

Taking the corporate out of corporate communications
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Taking the corporate out of corporate communications

// 31 July 2014

Richard Branson has, for many, been the antidote to the sterility that invariably characterises corporate communications. His recently launched ‘teddy tracker’ on Virgin Trains is typical Branson – personal, savvy and distinctly, un-corporate. I bring this up a...

Three tips for making financial services as cool as football
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Three tips for making financial services as cool as football

// 18 July 2014

Football fans had the World Cup to get excited about this week. In financial services, we had the Murray Inquiry. Officially known as the Financial System Inquiry, and headed up by ex-CBA boss David Murray, the inquiry released its Interim Report on Tuesday. The s...

Digital Digest 18th July: Google Quality Ratings, Retargeting, Storytelling Ads, Twitter Profiles & Online Dating
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Digital Digest 18th July: Google Quality Ratings, Retargeting, Storytelling Ads, Twitter Profiles & Online Dating

// 18 July 2014

Digital Digest is a fortnightly Friday post highlighting 5 things that have popped up on the Digital Team’s radar - everything from industry announcements and insights to cool DIY projects and men with girl voices. --- 1. Google to be more judgemental than your m...

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