Recent Weber Shandwick study reveals in reputation we trust For the press release and further detail please see: Seven out of ten consumers avoid products if they dislike parent company. ...
Pharmaceutical companies and industry groups attending Weber Shandwick’s luncheon with incoming head of the Pharmaceutical Benefits Advisory Committee, Dr Suzanne Hill were impressed that the well-credentialed Chair was also an enthusiastic listener keen to build o...
Linkage of product to corporate brand particularly marked in China, Weber Shandwick survey finds View report | View infographic BEIJING, January 19, 2012 – A new global study commissioned by Weber Shandwick found that the company behind the brand is critical to co...
Noteable changes to the Gillard 2012 ‘Jobs’ Ministry Health will be lead by rising star and Member for Sydney Tanya Plibersek. Ms Plibersek is a young mother of three (youngest is a baby) who hails from the Left Faction. She is noted for her grace and diplomacy as ...
Survey announces top food trends for the coming year Food Forward 2012 examines top food stories and emerging trends in Australian kitchens. For more information contact the Consumer & Lifestyle team. Sydney, Australia: South American flavour combinations, Therm...
The road ahead Excerpt from a guest post appearing in Forbes by Heidi Sinclair, President, Global Technology at Weber Shandwick. We are living in the midst of a powerful technological revolution that dwarfs, yet builds on, everything that has come before. That mak...
A very personal account of being part of the Weber Shandwick team in Australia When you spend more hours a week at work than you do anywhere else (awake), it's pretty important that your colleagues are easy to be with and well, mine are. At Weber Shandwick, I'm sur...
Weber Shandwick Appointed Global Public Relations Agency by Russia’s Bid Committee for the World Expo 2020 Ekaterinburg 2020, Russia’s Bid Committee for the 2020 World Expo, has appointed Weber Shandwick to support its global public relations campaign. The Ru...
PawClub internal launch rounds out 2011 honours with a SABRE Award It's not often that we have the chance to work on PR campaigns that are recognised with awards. It's even less often that these campaigns are recognised with multiple accolades. One such campaign is the...
All of us at Weber Shandwick may have long been in the business of words, but we're increasingly in the business of fuelling emotions and creating experiences. To that end we decided it was time to tell our story in a different way. And so we set about creating a...