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The Team

The Team

In Australia, Weber Shandwick is driven by a team of spirited leaders, passionate about what they do and absolutely committed to the people they work with every single day.

Their experience spans technology, healthcare, corporate, consumer and digital communications, as well as public affairs and crisis & issues management.

Image credit: mksfly

Ian Rumsby

Ian Rumsby

EVP, Chairman / Australia

Chairman, Chief Strategy Officer Ian began his career in public relations having completed a commission as an officer in the Royal Navy. The diversity of his client work – from Budweiser to Pfizer and Singapore Airlines to the Australian Commonwealth - has reinforced an absolute belief that the power of storytelling is applicable to a beverage company as it is a government department. And that is what he thrives on – defining, articulating and amplifying those stories. Ian joined Weber Shan...

Ava Lawler

Ava Lawler

Managing Director / Australia

Managing Director, Australia Ava has spent more than two decades consulting to companies on how to liberate their potential through effective communications in Australia and also across Asia, Europe and South Africa. She began her career in Brisbane helping organisations such as the Australian Sugar Industry, Seppelt Wines and Telecom Australia (now Telstra). Her love of adventure took her career to London and then to South Africa where she developed a strong understanding of the technology ...

Peter Roberts

Peter Roberts

Vice President / Corporate

Peter Roberts is Weber Shandwick’s Head of Corporate in Sydney. A corporate reputation specialist for over 15 years, he has managed the fortunes of a range of blue-chip brands across all sectors, including financial, energy, healthcare, transport and technology. Following successful spells for a number of hugely respected organisations and international agencies, Peter has a depth of corporate communications experience from crisis management and media relations, to community engagement and dig...

Jacquelynne Willcox

Jacquelynne Willcox

Head of Public Affairs / Public Affairs

Jacquelynne Willcox is an experienced public affairs and crisis & issues management practitioner,with considerable experience in litigation support.  She has worked across a range of issues from maritime disasters, intellectual property and contractual disputes and developing strategies to influence legislation and regulation. Jacquelynne is an experienced journalist, having worked in print, television and radio as a reporter, producer and presenter.  She also writes opinion columns for...

Marie Najjar

Marie Najjar

Vice President / Consumer and Lifestyle

Marie Najjar is Vice President and Head of the Consumer Practice at Weber Shandwick Australia. A passionate and industry-wide respected public relations practitioner, Mumbrella described her as someone who is “passionate about her profession…her no bullshit approach helps her stand out in an industry of spin, smoke and mirrors”. She is a current member of the Public Relations Institute of Australia and served as a board member of the International Association of Business Communicators (...

Gareth Finch

Gareth Finch

Vice President / Health and Wellness

Vice President - Head of Health and Wellness Born in Poland and raised in Manchester (England), Gareth has worked within the Australian healthcare industry since 2002 and experienced, first-hand, the changing landscape and challenges it has brought. As a healthcare communications specialist, Gareth’s expertise spans a broad spectrum including strategic counsel, stakeholder relations, issues management and an appetite for driving novel approaches through digital creation and engagement. ...

Rose Kelly

Rose Kelly

Vice President / Technology

Harbouring a passion for communications from a young age, Rose studied journalism and commenced her career in publishing in Ireland. However the lure of warmer climates proved too enticing and so too was the move into public relations. As head of Weber Shandwick’s technology practice in Australia, Rose is passionate about intelligent engagement and story telling that drives an audience to have a conversation with and about her clients. With over nine years experience working with a ...

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