A very personal account of being part of the Weber Shandwick team in Australia

When you spend more hours a week at work than you do anywhere else (awake), it’s pretty important that your colleagues are easy to be with and well, mine are.  At Weber Shandwick, I’m surrounded by the most incredible group of creative, bright, bold talent in Sydney.  Each and every day I also have the pleasure of working “alongside” equally calibered colleagues across Asia Pacific, as well as New York, Chicago, London, Geneva and places in between.  It says something about a place when getting up at 2AM to speak to colleagues in 16 markets around the globe doesn’t put on the grumpy pants.  Without fail, my days are filled with connections and collaboration.  Here, we are all part of a new reality – a borderless reality – across the social, cultural and digital landscape.

Regardless of where they are, my colleagues inspire, push and solicit the best from me – and that’s not all.  They have some of the most brilliant ideas. Ever.

Our award roster is long (for good reason) but the everyday cutting room floor is pretty darn good, too.  I wish everyone knew what it was like to experience the multiplication of creativity and even better, to know what it’s like when boardroom brainstorms become successful realities.  It’s really something to have your socks knocked off and that’s a regular part of the @WSWau madness and wonder.  Our client partners are in on it, too and together, we get to do some pretty cool stuff.

Further to all of that, office culture has its own role on our team and it’s critical to our success.  It’s the thing that makes big ideas bigger, long days shorter and hard work worth it.  It’s the collective satisfaction when a cross-practice meeting produces the most incredible 360 thinking and it’s nearly tangible when a singular comment gains agency-wide laughter (read: hysterics).  You can hear it in the “How did it go?” the morning after a big event and see it in the media coverage after a great storytelling moment. Our people are the heart and soul of Weber Shandwick operations worldwide but they’re also mentors, best friends, cheerleaders, champions and at times, family.

I’m really proud to work at Weber Shandwick and even prouder to be part of the powerhouses behind the Australian operation.  Please don’t tell the boss but there are days when I can’t believe I’m paid to be here.

Heidi J Noble, VP, Head of Lifestyle

Photo credit: paul (dex)